Ganni’s SS24 Runway Beats Were Born From Bytes

Cristóbal Valenzuela Machine Intelligence, Interfaces for Creativity and Originality, the Freedom of Being a Startup, and Runway

Runway’s focus has gradually shifted over the years to generative AI, particularly on the video side. Its current flagship product is Gen-2, an AI model that generates videos from text prompts or an existing image. We cover topics, including coding, monetisation, billing, marketing and design, within the app development industry.

  • It is imperative to navigate these challenges and develop responsible frameworks to ensure its ethical and beneficial implementation.
  • The rapid advancement of generative AI technology brings opportunities and challenges for data ownership and privacy.
  • Each day brings something new, shifting how we use and interact with software, the web, and the wealth of information around us.
  • This platform’s charm lies in its blend of AI-driven functionalities that streamline the design process.
  • The funding will drive the development of more advanced deepfake technology, visual effects services, and synthetic media projects.
  • This style transfer process enables users to convert any image into an entirely new piece of art, reflecting the style of a chosen source image.

There are several actions that could trigger this block including submitting a certain word or phrase, a SQL command or malformed data. Generative AI burst onto the scene with the unprecedented success of OpenAI’s chatbot, ChatGPT, rapidly becoming the fastest-growing customer-based application in human history. We would love to hear how you have used generative AI in your marketing activity. Please comment and respond to share your successes and any learnings along the way in our LinkedIn group. Chat GPT is only one (albeit, particularly impressive) tool amongst many already available, some in beta, some as live products.

Microsoft soothes market fears with forecast for strong revenue growth

With Firefly, users can tap into generative AI to create unique and marketable visual content in products like Photoshop, Illustrator, and Express. Furthermore, Firefly can be integrated into Adobe’s digital experiences products, allowing marketers and enterprises to generate captivating content at scale. Formulating an appropriate language to explain something quite complex to non-technical users requires time and careful consideration. “Just slapping a line that says ‘This was generated using AI’ doesn’t actually do that much“.

With that ability to ideate and visualize more differentiated concepts, there is the opportunity to allow partners to contribute further upstream in the creative process. Midjourney also likes to create super-high-resolution images too, often with a other-worldly bent that gives them a distinctive AI aesthetic. But for those of you that just want to test things out and see what type of things you can create with AI, these free tools are a great place to start. Because AI image tools like Midjourney and DALL-E, for the most part, are a lot more sophisticated and rely heavily on prompts, whereby the better the prompt you create, the better the output.

Intelligent Document Processing (IDP):

Similarly, if you’re currently using Canva, it now has a text to image AI creation tool baked into it. Out of these two options, Firefly is vastly superior but in order to use it, you’ll need a Photoshop subscription (and one of these costs way more than a Canva account). Best known for its genealogy platform, MyHeritage also offers an AI-driven tool for animating photos. Each day brings something new, shifting how we use and interact with software, the web, and the wealth of information around us.

Real-time video communication tools are exploring AI use to enhance the experience, and the use of AI is even being built into autonomous cars. This well-funded company recently secured $141 million in Series C funding, bringing its total funding to $237 million. Runway’s cutting-edge video editing software has found applications in various fields, including entertainment, advertising, and media.

To make Ganni’s AI feel more human-like, they worked with Cecilie, who has a gentle approach to combining AI and art. While the applications of generative AI are not limited to these industries, financial services, healthcare, public sector, and insurance stand out as sectors where generative AI can bring significant benefits. By harnessing the power of generative AI, organizations in these industries can achieve operational efficiencies, drive innovation, and make data-driven decisions that lead to better outcomes for their stakeholders and customers. In the public sector generative can streamline administrative tasks by automating document processing, reducing manual effort in areas such as permit applications, licensing, and public records management. Generative AI can also assist in data analysis and predictive modeling for urban planning, traffic management, and emergency response. During inference, when a user inputs a prompt or a question, the model utilizes its learned knowledge to generate a relevant response.

Deep Tech

A prolific businessman and investor, and the founder of several large companies in Israel, the USA and the UAE, Yakov’s corporation comprises over 2,000 employees all over the world. He graduated from the University of Oxford in the UK and Technion in Israel, before moving on to study complex systems science at NECSI in the USA. Yakov has a Masters in Software Development.

Users can also adjust the level of style transfer to suit their preferences, giving them more control over the final product. The rise of generative AI raises concerns about job displacement and unemployment as automation takes over tasks once performed by humans. However, it is crucial to view generative AI as a “co-pilot” that intelligently assists users in diverse creative and problem-solving tasks.

runway generative ai

What about news organisations that have yet to routinely adopt these AI tools, like the BBC? To shed some light on this, we reached out to Laura Ellis, the Head of Technology Forecasting. While they have incorporated synthetic voice technology into their weather product, they have not yet utilised generative AI for content that is broadcasted or published online. Currently, the BBC is primarily exploring different possibilities and testing the capabilities of AI tools, such as using them to summarise information and generate ideas.

They can help users find specific products, answer queries about product availability, provide information about sizing and fit, and assist in completing purchases. The use of generative AI, including ChatGPT, in education has gained significant exposure genrative ai in the media due to its potential to transform traditional teaching methods. The potential benefits of generative AI in education, such as increased student engagement and improved learning outcomes, have also been highlighted in media coverage.

Another great alternative AI image creation tool is Microsoft’s totally free Designer platform. It works simply enough, just enter some text and let Microsoft’s AI do the hard work. Microsoft’s Designer is especially good for Pinterest and Instagram thumbnails, so if you’re more social network-oriented, check it out – it’s 100% free too. Last but not genrative ai least, Runway ML is a versatile tool that offers a range of AI capabilities, including image generation. The platform provides previews of design outputs, allowing users to review and modify their design before the finalization. Furthermore, the AI-powered tools are customizable, giving users the freedom to adjust and personalize their designs.


Brands have long sought to crack the code of gaming and reach those spending time in a place where marketing is still scarce. But as much as this community represents an opportunity, it also represents a significant challenge. Stephen Whelan speaks to brand leaders and gamers about relevance, authenticity and the quest to add gaming experiences. “To stay competitive and drive long-term transformation for their customers and business, organizations need highly skilled people to use trusted data sources and ensure sensitive data is kept secure.

The company conducts research in multi-modal AI systems, builds
infrastructure to safely deploy models, and invents products and
applications that leverage new techniques for multimedia content. “Our scalable AI infrastructure has become the foundation for
some of the most important and innovative generative AI startups in
the world,” said Thomas Kurian, CEO,
Google Cloud. The generative engine employs a form of machine learning model called Generative Adversarial Networks (GANs) to create new, unique images based on the data it’s been trained on. Dive into the dynamic universe of Hotpot, a cutting-edge digital platform where AI becomes your personal assistant in image creation and design. This multi-functional tool stands at the forefront of the digital art revolution, making the creative process seamless and engaging.

However, while some newsrooms openly disclose their use of AI, others may not be as transparent. In the past, for example, CNET was using generative AI to produce service-oriented articles without clearly indicating that they were automatically generated. As a natural consequence, it has become increasingly common on social media for readers to question the reliability of news sources, especially when it comes to AI-generated content. Of course, the use of generative AI is fraught with various challenges, including practical errors, bias and lack of transparency around data privacy.

AI could add $500bn to value of SMEs globally – Information Age

AI could add $500bn to value of SMEs globally.

Posted: Tue, 15 Aug 2023 07:00:00 GMT [source]

The director/robot collaboration – made with Runway’s Gen-2 generative video – has resulted in a moving ‘human’ story that probes the nature of identity and memory. Here Trillo tells shots how he mined the subjective reality and genuine beauty that AI can create. Rich Martin, Head of Sound at Absolute, has been listening out for the disruptive explosion ignited by artificial intelligence as it lays waste to the creative sector.

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